I know you hear about it, because according to an Intel survey, 85% of U.S. adults share information online, and one third of U.S. adults are… More
For an Exxon, GE, Dow Chemical, or any other huge, international company with multiple divisions, keeping a continuous stream of content on your website and… More
Have a Group Strategy The first and most basic way to engage with others on LinkedIn is really pretty simple: join groups where your potential… More
When people tell me they don’t understand how LinkedIn can be used as a sales tool, my response is, “what have you been doing to engage?” … More
Setting up your Company Page helps people find it when they do company searches, but LinkedIn also allows you to promote your company’s branding messages,… More
More and more individuals and businesses every day are recognizing the opportunities that LinkedIn presents because of its massive database of individuals and companies. As a… More
Many industrial and manufacturing companies don’t realize that they can create a “Company” LinkedIn page. The LinkedIn Company database is growing by leaps and bounds,… More
Blogging has been around on the Internet since 2004, but most industrial companies are just beginning to think about adding a blog to their website. … More
Are you finding that your industrial email marketing isn’t exactly delivering the results you were expecting? You expend your best efforts, maybe even hire outside experts… More
If you’ve been trying to figure out ways to engage with customers and prospects through social media, by now you probably have a Blog (and… More
