LinkedIn has already grown into one of the most effective lead generation platforms for the majority of B2Bs, startups, mid-sized businesses, and growing organizations. And that… More
Statistics don’t lie. LinkedIn is the largest social media platform for professionals, including individuals and organizations. It’s hard to believe that many small to mid-sized companies… More
Social media has given rise to the age of the consumer and marketing strategies are still catching up to meet the demands of this age. Now… More
Have a Group Strategy The first and most basic way to engage with others on LinkedIn is really pretty simple: join groups where your potential… More
When people tell me they don’t understand how LinkedIn can be used as a sales tool, my response is, “what have you been doing to engage?” … More
Setting up your Company Page helps people find it when they do company searches, but LinkedIn also allows you to promote your company’s branding messages,… More
More and more individuals and businesses every day are recognizing the opportunities that LinkedIn presents because of its massive database of individuals and companies. As a… More
Many industrial and manufacturing companies don’t realize that they can create a “Company” LinkedIn page. The LinkedIn Company database is growing by leaps and bounds,… More
You may already have a profile on LinkedIn. Most industrial marketers I talk to do.Unfortunately, most of those industrial marketers create a profile on LinkedIn… More
Although you may not have developed a social media strategy – yet – if you’ve registered on a site, like LinkedIn, you have a profile. Your… More
