traditional industrial marketing

Traditional Marketing Tactics



  • Brand identity development and strategy
  • Marketing literature – flyers to catalogs
  • Trade publication advertising
  • Trade show displays
  • Direct mail campaigns
  • Industrial P/R
  • Articles and other editorial in trade publications
  • Special event coordination

In today’s digital age, your potential customers are constantly receiving information on their desktops and mobile devices. It’s necessary to BE online so they can find you; but including traditional marketing tactics like print ads, trade show displays, direct mail, and industrial P/R increases the chance of your message getting received and heard by the broadest range of people. Traditional methods work especially well if your goal is building brand awareness and credibility.

Marketects believes that traditional marketing activities definitely have a place in an industrial company’s overall marketing strategy and plans. We offer a full spectrum of services that will complement your digital marketing activities so that your messaging is reaching those who live on the Internet – and those who aren’t quite as Internet savvy.

traditional industrial marketing services