I recently gave a proposal to a well established industrial company that is considering a complete rebranding effort. Although hugely successful, their current logos (for… More

Answer this question about your company, “Why should I buy from you?” “Why should I buy from you” is what your customers and prospects ask themselves… More

“Branding” is one of those marketing buzz words, but a lot of industrial companies fail to recognize how it relates to them.  Yes, even in the… More