Tag: brand strategy:


According to Accenture Interactive, the most beloved brands in the United States for this year were Apple, Microsoft, Netflix, Samsung, and Sony. They were ranked by… More


As anyone who has worked with me knows, I like to keep things simple. I believe confusing tactics are used by marketing firms who don’t want… More


You know what your business is all about right?  You have a set message, a target audience, and you have an edge over the competition that… More