Category: Facebook:


Communication. It’s the cornerstone of all great relationships: marriage, friendships, business partnerships, and – you guessed it – customer relations. Fortunately, communication with your customers, potential… More


  I’ve written in detail about ways that manufacturers and industrial companies can start using Twitter and LinkedIn for engagement and relationship building; but I’ve stayed… More


While trade show attendance in the industrial sector seems to be in decline, I hear some very interesting stories from companies that are leveraging social media to… More


More and more, the conversations I have with industrial and manufacturing companies about social media don’t start with questions like “What can Twitter do for my… More